Proximus launches new brand positioning, updates TV service as Pickx

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(Telecompaper) Belgian operator Proximus has announced a new brand positioning, aimed at better responding to the digital demands of customers, the company said. In addition to the new tagline ‘Think Possible’, to highlight the possibilities of digital transformation, the company presented a new TV interface called Pickx, which will open the way to more third-party apps and services such as smart advertising and cloud gaming. 
Source: Industry News (syndicated from Telecompaper.com)

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