Samsung Q2 revenues fall on weaker-than-expected demand for S9

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(Telecompaper) Samsung reported second-quarter results in line with guidance but lower year-on-year and quarter-on-quarter. The company was especially hit by weaker-than-expected sales for its Galaxy S9, which it tried to compensate with higher marketing expenses. Samsung said conditions are likely to remain tough for the second half, as customers look for higher specifications on the one hand and cheaper prices on the other. In order to respond to these desires, the company will for the higher end conduct an early launch of the new Note model while for the low to mid-range, it will look to add new features and push cost effectiveness.
Source: Industry News (syndicated from Telecompaper.com)

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